Small Business Workshops
January & February Workshops
Locations: Bear, Dover, Georgetown, Milton, Wilmington & Woodlawn Public Libraries
Please note the new day and time: Wednesdays 12 to 1 PM for 2019
The New “Gig” Economy: Working as an Independent Contractor
January 9 @ Noon / Business stage: Idea and Startup
Presented by Janet Wurtzel of the Delaware Libraries
In the new “gig” economy, jobs are replaced with temporary positions filled by independent contractors. A study by Intuit predicts that by 2020, 40% of American workers will be independent contractors. Are you ready to work a “gig”? This workshop highlights the differences between being an employee and an independent contractor including compensation, benefits, possible expenses and finding customers.
Podcasting: Establish Your Credibility & Promote Your Business
January 16 @ Noon / Business stage: Startup and Growth
Presented by Lillian Harrison of Innovative Success
Are you looking for ways to establish your credibility as an authority in your business? Do you need a fresh approach to promoting your business? Podcasting is a perfect platform to present your knowledge and experience while promoting your business’s brand. Learn how to develop and deliver content as well as provide technical tips to get started creating your own podcast.
Get a Jump Start: Buy a business instead of starting from scratch
January 23 @ Noon / Business stage: Idea and Startup
Presented by James A. Whisman, Jr., CPA, of Colonial Financial & Tax Services LLC
Have you considered buying a business instead of starting from scratch? An existing, profitable business already has the formula for success. Investing in the business and learning from the current owner can jump start your path to entrepreneurship. Our presenter has tried it both ways and will share his knowledge and experience of the pros and cons.
Taking the Leap to Entrepreneurship
January 30 @ Noon / Business stage: Idea
Presented by Kieran Mohammed of Lean Delaware
What’s stopping you from starting? Our presenter will share his journey that required facing his fears to take the leap to entrepreneurship. As a small business advisor, he has helped others identify and confront the obstacles that are blocking their fantasy from becoming reality. Find out what you need to do emotionally and mentally to prepare to take the leap in 2019.
Assessing Your Business Idea
February 6 @ 12 -1 PM / Business stage: Idea
Presented by Tom Ziemianski of SCORE Volunteers
Is your business idea a home run? Evaluating your idea in advance can help separate the good from the bad. Remember that a good idea can become even better by taking the time to assess and fine-tune it. Before taking your first steps, come to this workshop, part of the series SCORE at the Inspiration Space, to consider a list of ten questions that you need to ask yourself.
Get Your Business Noticed in Google Search Results
February 13 @ Noon / Business stage: Startup and Growth
Presented by Kerri Fox of Delaware Digital Media
Almost 75% of searches are done with Google. A Google My Business account insures that potential customers find your business when they “google”. Learn how to use the power of this FREE tool to claim and verify your listing or create one, as well as optimize your information to show up in searches.
Pitch the Press to Tell Your Story
February 20 @ 12 -1 PM / Business stage: Startup and Growth
Presented by Holly Quinn of Technical.ly
The press is always on the lookout for unique and interesting stories to tell their readers. How do you get the press to cover the story of your business or your special event? Learn how to make the connection with the right reporter at an appropriate publication with a winning pitch.
Use Crowdfunding to Grow Organically
February 27 @ 12 -1 PM / Business stage: Startup and Growth
Presented by Karen Igou of Honey Bee Kitchen & Market
The Honey Bee Kitchen & Market started as a food-buying club for people seeking high quality, locally sourced, organic food. Multiple crowdfunding campaigns have been used to grow the business into a small grocery in Wilmington’s Trolley Square neighborhood. Karen will share her accidental journey into entrepreneurship and how crowdfunding contributed to her success.
Questions? Email Janet Wurtzel